Stay Smooth with Mandy
The team at Stay Smooth approached Sensory to assist in their brand launch into the unique and fairly new market of laser skin treatment.
Working with Director Mandy was a surprise, a client with a clear direction to stand out from the mundane clinical and corporate identities in the marketplace.
The brief was to bring fun to the design process, through custom script typographic play, a mix of bright summery colour and vintage imagery. The over arching tone was of a classic yet kitsch personality, something approachable and a little cheeky.
The most exciting part of the process, was once the creative started, the collateral kept on rolling out.
Through initial development of company branding, stationery, and promotional mailers, Sensory developed consistent internal documents for customers, vouchers, building signage, door wraps and price lists.
Following this was the design development of an extensive online presence, including parallax wordpress site, electronic direct mail campaigns and social media customisation.
It was an absolute joy to sink our teeth into such a fun, experimental, broad and ultimately rewarding brand launch, and we look forward to following Stay Smooth with Mandy’s successful future.